Always ahead of the curve
Our proprietary market intelligence runs every single day, so we know where play is heading and build for what’s next, not what was popular last year.
THEBE AI
Research-led games and apps, built for players first.
We study what players love, and what makes them quit, before we design a single screen. Then we craft games and apps that respect your time, your attention and your privacy.
Our studios
Three studios. One way of working.
Every studio follows the same rule: research first, then build.
Gaming Studio
Puzzle games you can pick up for a minute or lose an evening in, plus tools that help players get the best from their phones.
- Grouplet
- Tilelet
- Ladderlet
- ExactFPS
Productivity Studio
Focused, private everyday tools that do one job brilliantly and then get out of your way.
In development Learn more →Education Studio
Learning apps that use smart analytics to help students focus their effort where it counts.
In development Learn more →From the Gaming Studio
Games worth coming back to
Daily puzzles, fair difficulty and genuinely satisfying solves, with ads that never interrupt a puzzle.
Emoji puzzle
Grouplet
A grid of emoji hides groups of four. Spot the connections, dodge the red herrings and restore Grouplet Town.
Discover Grouplet →
Colour logic puzzle
Tilelet
Read the numbers, fill the grid, watch a hidden picture appear. Colour nonograms solvable by pure logic, never by guessing.
Discover Tilelet →
Word ladder
Ladderlet
Climb from one word to another, one letter at a time, guided by clues. A calm, candlelit word game that grows your vocabulary.
Discover Ladderlet →Research first
Research first. Then we build.
We don’t guess what players want. We know.
Insight-led design
Every product begins with a deep understanding of players: what delights them, what frustrates them, and what keeps them coming back.
Proven before it ships
Ideas earn their place with evidence, and our findings are checked for bias before we act on them. If it doesn’t make the experience better, it doesn’t ship.
Dailymarket intelligence
100%research-led roadmap
0ads shown for a mistake
Also from the Gaming Studio
ExactFPS: know your real frame rate
Most “game booster” apps promise miracles and show made-up numbers. ExactFPS measures what your phone actually delivers, and tells you honestly when something can’t be measured.
Discover ExactFPSOur promise to players
Designed to respect you
- Ads never interrupt a puzzle. No ad on a mistake, ever.
- Pay once. No subscriptions to keep playing.
- Nothing to sign up for. Just open the app and play.
- No timers, no pressure. Play at your own pace.
Launching soon
Our first games are almost here
Coming to Android and iPhone. Store links will appear here on launch day.